Case Studies
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Using Storytelling to Navigate a Major Industry Merger
When J.M. Wood Auction Company joined forces with Ritchie Bros., they faced a challenge familiar to many successful organizations: how do you communicate a major change without losing the confidence of the customers who helped build your success? Through strategic storytelling, executive interviews, and on-location production in Alabama and Georgia, Stamp created a video that transformed a merger announcement into a message of reassurance, opportunity, and shared vision.
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One Destination. Many Ways to Be Moved.
Montgomery, Alabama has a powerful story to tell—By connecting the city’s Civil Rights legacy with its outdoor adventure, arts, dining, entertainment, and events, we created a flexible brand platform designed to reach more audiences, inspire deeper engagement, and move more travelers to stay awhile.
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Making Alabama Roads Safer with the Code of the Road for ALDOT
Our updated initiative for the Alabama Department of Transportation, “Code of the Road,” invites drivers ages 18-34 to embrace safer habits behind the wheel. Unlike typical campaigns, it partners with drivers, emphasizing education over showcasing accidents. Tested through focus groups and surveys, its tailored messaging resonates with the younger audience, encouraging responsible driving.
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Reestablishing a District’s Brand with Confidence and Clarity
When a critical transition moment reshaped Shelby County Schools, leadership saw an opportunity to reaffirm their identity and strengthen community trust. Partnering with Stamp, the district launched a confident new brand, "Prepared for the Journey," that unites students, educators, and families through a shared vision of excellence and purpose.
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Elevating a Legacy: Rebrand Lifts Academic Excellence for Community Impact
Embracing Trenholm State’s roots as a Historically Black College or University (HBCU), Stamp leveraged this tradition’s gravitas to lift this institution’s status when rebranding the school.
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Reimagining an Established School’s Brand
"Challenging Minds. Nurturing Hearts. Making Mensches." Learn how this statement embodies The Epstein School's mission and values and serves as a rallying point for all stakeholders, reinforcing a cohesive brand identity.
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Helping Families Find Strong Partners with Alabama Family Central
A statewide campaign to promote a new website resource is a huge task. Stamp stepped up to help Alabama Family Central create awareness for a web portal designed for parents and caregivers to access vetted programs and services that help Alabama’s children grow stronger.
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Alabama Department of Transportation Outfit of the Day TikTok Campaign
Bama Rush took TikTok by storm in the summer of 2021 and again in 2022. So, we capitalized off this hot trend for the Alabama Department of Transportation to reach a young driving audience by creating our own version of #ootd (outfit of the day) videos and cleverly including safe driving messages.
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How the Alabama Department of Transportation Harnessed the Storytelling Power of EMTs
Utilizing the power of Alabama EMTs' voices to share first-hand experiences brings awareness to the tragic results of bad driving behavior, and tells us how to help keep the roadways safe.
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Construction Branding and Marketing Services for Standard Commercial Roofing
A holistic rebranding effort and website launch recast Standard Roofing as Standard Commercial Roofing & Envelope Solutions.