Case Studies
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Building An Awareness Campaign That’s Saving Lives
Discover how Stamp's strategic marketing propelled Baptist Health's Advanced Heart Check program, saving lives and surpassing expectations with innovative healthcare solutions.
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Elevating a Legacy: Rebrand Lifts Academic Excellence for Community Impact
Embracing Trenholm State’s roots as a Historically Black College and University (HBCU), Stamp leveraged this tradition’s gravitas to lift this institution’s status when rebranding the school.
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Making Alabama Roads Safer with the Code of the Road for ALDOT
Our new initiative for the Alabama Department of Transportation, “Code of the Road,” invites drivers ages 18-34 to embrace safer habits behind the wheel. Unlike typical campaigns, it partners with drivers, emphasizing education over showcasing accidents. Tested through focus groups and surveys, its tailored messaging resonates with the younger audience, encouraging responsible driving.
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Improving Website Functionality and User Experience for the Alabama State Board of Medical Examiners
As part of a rebranding effort for the Alabama State Board of Medical Examiners, Stamp re-imagined their out-of-date website into a new, bright, and highly functional experience that fit within GDPR and ADA compliance standards.
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Helping Families Find Strong Partners with Alabama Family Central
A statewide campaign to promote a new website resource is a huge task. Stamp stepped up to help Alabama Family Central create awareness for a web portal designed for parents and caregivers to access vetted programs and services that help Alabama’s children grow stronger.
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ALSafe Program Encourages Safety for Alabama Department of Transportation Employees
The ALSafe brand was developed to help bring attention to safety and keep the importance of safe work practices top of mind for employees.
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Promoting Unique Offerings to Extend Stays in Tifton, GA
We worked with Tifton Tourism to launch a new campaign to focus on one niche target—Agritourism. In Tifton, it’s active year-round, offering something new to do seasonally. The Marketing Action Plan pointed to Agritourism when defining that Tifton is ideally suited for SMERF events, agritourism excursions and stop-overs.
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Intriguing Stories Lure Visitors to Visit LaGrange Through Print Advertising
Stamp’s Marketing Action Plan for Visit LaGrange identified key target audiences – then generated enough overnight stays that helped the destination reach its target occupancy goal earlier than anticipated.
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Alabama Department of Transportation Outfit of the Day TikTok Campaign
Bama Rush took TikTok by storm in the summer of 2021 and again in 2022. So, we capitalized off this hot trend for the Alabama Department of Transportation to reach a young driving audience by creating our own version of #ootd (outfit of the day) videos and cleverly including safe driving messages.
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How the Alabama Department of Transportation Harnessed the Storytelling Power of EMTs
Utilizing the power of Alabama EMTs' voices to share first-hand experiences brings awareness to the tragic results of bad driving behavior, and tells us how to help keep the roadways safe.