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  • Where Are Your Customers Coming From?

    Where Are Your Customers Coming From?

    David says… A Business Attribution Study maps out where your clients come from and how they connect with your organization. By analyzing sales data and client sources over the past decade, you can understand your key audiences and inform your Marketing Action Plan (MAP). Read time: 3 minutes.

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  • Why Your Construction Company Needs a Fractional Marketing Director

    Why Your Construction Company Needs a Fractional Marketing Director

    David says… Securing a skilled marketing professional in the construction industry can be challenging, but at Stamp, our experienced team of fractional marketers exceeds expectations, delivering consistent, measurable results to propel your business forward. Read time: under 3 minutes

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  • The Value of Objective Primary Research when Developing a Marketing Action Plan

    The Value of Objective Primary Research when Developing a Marketing Action Plan

    David says… Research helps organizations by providing verifiable facts that influence your decision-making process. Read about primary and secondary research and how each can inform your organization’s marketing efforts. Read time: 5 minutes 

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  • Outsourcing Your Marketing Efforts

    Outsourcing Your Marketing Efforts

    David says… A supplemental marketing team offers the expertise to work alongside you to ramp up or support your marketing efforts without additional in-house overhead. Let us help you turn this race into a relay. Read Time: 2 Minutes

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  • Tips for an Effective Construction Services Website

    Tips for an Effective Construction Services Website

    Leigh says… Websites are typically the first brand experience your customers engage with. Use these four tips for strategy, engagement, trust, and reach to be sure you're building on the strongest foundation. Read time: 3 minutes

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  • Destination Merch Link in Bio

    Destination Merch Link in Bio

    Leigh says… Merch is one of the only forms of advertising that allows consumers to interact with a brand on a physical level, and can have a big impact on your tourism marketing efforts. However, creating merch is more than putting your logo on an item and calling it done. When considering what you want to create, you’ll need to look at your target audiences and what appeals to them most. Read time: under 4 minutes

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  • Maximize Your School’s Potential with an Outsourced Marketing Team

    Maximize Your School’s Potential with an Outsourced Marketing Team

    Camille says… A supplemental marketing team offers the expertise to work alongside you to ramp up or support your marketing efforts without additional in-house overhead. Let us help you turn this race into a relay. Read Time: 2 Minutes

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  • The Annual Rendezvous: Why Updating Your MAP Matters

    The Annual Rendezvous: Why Updating Your MAP Matters

    David says… In the dynamic landscape of business, change is the only constant. This is why your Success Statement and Marketing Action Plan should be reviewed and updated on an annual basis. Read time: 2 minutes

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  • Striking the Balance: Why You Need Realistic AND Aspirational Goals.

    Striking the Balance: Why You Need Realistic AND Aspirational Goals.

    David says… Success lies in balancing current achievements with future aspirations. Setting realistic and aspirational goals motivates your team while still fostering innovation. Read time: 1 minute

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  • Editing is an Art

    Editing is an Art

    Stephen says… Telling a story in a television/social media spot is really its own art form. Whether you’re writing and shooting or repurposing existing footage to create something new, here are a few tips to help you put the puzzle together. Read time: under 2 minutes

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