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Community Bank Marketing You Just Found It
River Bank & Trust
A relatively new community bank, River Bank & Trust had never engaged in an aggressive marketing strategy. However, they were forced to compete with regional banks that had spent years developing brands, and who also had larger budgets and a broader network. Stamp developed a strategy that branded the bank as the local bank to do business with, and differentiated them from the larger corporate banks. Our strategy was comprehensive, aimed at building the bank image as strong, independent and local. Efforts resulted in the bank meeting and exceeding their annual performance goals year over year.
This is a good idea
- Creative, Design + Production
- Media Planning + Placement