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Advertising + Interactive + Media

Convergence Marketing

To have real success in today's fragmented media environment, clients must combine effective traditional and digital marketing efforts. At Stamp, we call this integration convergence marketing.

In the last few months, Stamp has been busy executing convergence campaigns for various local, regional and national clients. Here are the results that can be achieved when Stamp is actively managing digital elements of integrated media campaigns.

National Facebook Ad Campaign - 9 million impressions in 6 weeks

1. Stamp created a National Facebook Ad Campaign that resulted in 9 million impressions in just 6 weeks. This campaign had a click through rate (CTR) of 2.25% which outperformed the national average by 172%.

National Digital Banner Ad Campaign - 57 million impressions in 6 weeks

2. Stamp created a National Digital Banner Ad Campaign that resulted in 57 million impressions in just 6 weeks. This campaign had a click through rate (CTR) of 0.08% which outperformed the national average by 46%.

National Pre-roll Ad Campaign - 7 million impressions in 6 weeks

3. Stamp created a National Pre-roll Ad Campaign that resulted in 7 million impressions in just 6 weeks. This campaign had a click through rate (CTR) of 72.95% which outperformed the national average by 17%.

National Remarketing Ad Campaign - 3 million impressions in 5 weeks

4. Stamp created a National Remarketing Ad Campaign that resulted in 3 million impressions in just 5 weeks. This campaign had a click through rate (CTR) of 0.39% which outperformed the national average by 74%.

Google Ad Campaigns - 52 million impressions in one year

5. Overall, Stamp’s National Google Ad Campaigns resulted in 52 million impressions in one year. These campaigns had a click through rate (CTR) of 0.82% which outperformed the national average by 177%.

Contact Stamp if you want to achieve these kinds of results.
334-244-9933 or Bruce@StampIdeas.com

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